Services

Communications

We know how to deliver messages. From traditional media to digital and social media, we help you synthesize complex issues into a simple, compelling message. Crafting the right message is crucial, but it’s just the first step. Our deep understanding of today’s fragmented media landscape means our clients’ message gets delivered to the right people, in the right way, through the right channel.

  • Message development, communications planning and strategic advice
  • Delivering the message through story pitches, local media events, op-eds, reports and other creative tactics
  • Media training
  • Speechwriting
  • Crisis communications

Digital Strategy

In today’s fractured media landscape, Twitter and Facebook are displacing front pages and TV screens as our source of news. Where others see a fragmented environment, with its challenges for cutting through the clutter to drive a message, STG sees an opportunity to get around the filters of traditional media, and reach your audiences directly.

STG brings expertise in the latest digital strategies and tools. We build online campaigns that lead to offline victories. We listen to clients to help them find tools that fit — social, email, mobile and more — and lay out plans to engage and mobilize the supporters they need to succeed.

  • Social strategy and content
  • Website design and development
  • Digital organizing and campaigning
  • Digital advertising
  • Digital fundraising

Media Engagement

We are experts at moving the message through traditional and non-traditional media. From TV to radio and from the pages of the newspaper to magazines, we help you tell your story. Our media engagement division has a breadth of experience and understand the arc of a story and always find news hooks so you can move your message.

  • Media Training

Whether you are just starting out, or are a tenured pundit, we will work with you to feel more comfortable in front of a camera, on the telephone or in front of a reporter. Our unique training module is adaptable to any situation, whether it’s live interviews at events, remote interviews with networks, on live radio or even having a meeting with a reporter. We will work with you to make sure you put the best face of your project, product or organization forward.

Strategic Counsel

We pride ourselves in being strategic, closely connected to our clients and ever mindful of their goals. But we also strive to be the do-ers. It’s a campaign ethos of being prepared to execute every idea, not simply suggest it and hope it happens. The combination of those values means that clients get a partner who both helps them think through a challenge and then also drive the solution.

  • Providing comprehensive guidance to clients and campaigns
  • Evaluating past media coverage through research
  • Driving solutions

Campaign Building

At our core we are campaign architects. We have over two decades of experience in building strong internal campaign structures designed to streamline campaign decision-making and strategies. Whether they are small or large, all campaigns have immediate operational and logistical needs. With our campaign expertise, STG can seamlessly complement your existing structure or help you build it from the ground up.

  • Campaign budget development and execution
  • Assisting with the launch of a campaign or maintaining the infrastructure for the long haul
  • Campaign finance compliance
  • Meeting whatever other administrative and business operations needs you have

Grassroots Organizing

Often the only way to get heard in Washington is to get heard outside Washington. STG can help you channel the power of a grassroots campaign by creating an echo chamber. We help find and engage local activists, organizations, and institutions who will kick up dust and bring attention to your cause — in townhall meetings, local media events, phone calls to elected officials, and more. Our team built some of the largest, most effective field and grassroots campaigns in history.

  • Developing a field and grassroots strategy
  • Identifying core supporters and persuadables
  • Engaging your target audience by phone, mail, social networks and person-to-person contact
  • Building local media events